About Us

Flooring Installers You Can Trust

At CraftMasters Flooring, our purpose is to sell and install products that give you the most service, quality and beauty for your hard earned dollars. This is a third generation business with small town principles and many years  and range of installation experience. Check out our many letters from pleased homeowners who loved our designs, service and workmanship.  The difference IS the result with our installers.


Creative Experts

  Not sure where to start your project? Our friendly staff will show you the latest interior design ideas …. or just the best ideas for your particular house. Stuck on getting started: we will walk you through the planning, pricing and sequencing for your project to get you off and running. Superior design expertise is where we start followed by the best in installations.  

Customer Satisfaction Guaranteed

  Flooring is what we do and do very well. From new construction to remodel, CraftMasters Flooring has a proud reputation for quality products, installation and great pricing.   

Stop in today at the corner of Ballard Road & Wis. Avenue!

Stop in, get ideas for your cabinet, counter and paint choices to coordinate with a new floor. Check out large samples. We will come to your home to review samples in your setting and to measure. Your estimate will arrive shortly thereafter.

Contact Us for Job Application

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Stop in today

Stop in the store to review samples, installation solutions and different materials types.  Check out full size samples in your home to find the best look.  Than we can schedule an estimate measure to give you all of the costs based upon your top material choices.  We look forward to meeting you soon.


2000 E Wisconsin Ave, Appleton, Wisconsin 54911, United States

920-734-9767. Other evenings by appointment.



10:00 am – 7:00 pm


10:00 am – 5:00 pm


10:00 am – 5:00 pm


10:00 am – 7:00 pm


10:00 am – 5:00 pm


10:00 am – 2:00 pm